Tagged: Blog

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Leveraging the Power of Pain in Marketing

Let’s talk about human nature for a second. If I were to offer you a succulent, moist, still-warm-from-the-oven piece of triple chocolate cake… …while simultaneously slamming my heel into your toes… …which one would...

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Use Affiliate Newsletters to Increase Sales

If you’ve already got your own affiliate program, are you sending out a regular newsletter to your affiliates? If not, you are missing a truly golden opportunity to increase your sales. Here are the...

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How to Select a Great Domain Name

Do you think all the great domains are already taken? Think again – do some searching and you’ll be astounded by the possibilities still available. Here are several tips for getting great domain names:...

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How Outsourcing Can Save Your Business

If you’re not outsourcing some of your work yet, you might be wondering what the benefits are. Obviously you’ll save time, but you’re trading money for the time saved. So is it really worth...

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Why Negative Social Proof Does NOT Work

We are all familiar with social proof – placing positive testimonials on your sales pages and websites to show what others think of our products. However, there is a form of social proof used...

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10 Attention-Getting Email Subject Lines

Successful email marketing starts with getting the attention of your subscribers. If you don’t nail it on the subject line, there’s little chance your subscriber will open your email. When you’re stumped for what...